Read the online version at http://www.cathayphoto.com.sg/viewfinder/read/2008,06,10

You may think that a Gorillapod is an MP3 player for gorillas and monkeys, but it’s not. The Gorillapod is actually an innovative tripod with the grip of a gorilla. These unique “creatures” grab onto anything; they are so sensationally clever that they grabbed an Innovative Digital Product Award from the Digital Marketing Association when they first hit the market last year.

The model range of Gorillapods comprises three models to suit different needs. The Original Gorillapod is for digital point-and-shoot cameras of up to 275gm. The Gorillapod SLR is for lightweight SLR cameras and camcorders up to 800gms and finally, the Gorillapod SLR-ZOOM supports professional tripod heads and SLR with zoom lens outfits weighing up to 3kg.

Each Gorillapod is made up of 30 or more fully articulating ball-and-socket joints that can be bent and twisted into any shape. You can wrap the legs of the Gorillapod around chairbacks, rails, lamp posts, tree branches or virtually anything else that is conveniently located. The secret to the Gorillapod’s gripping power lies in the soft rubber rings around each joint and the rubberized feet. The high coefficient of friction of the special rubber prevents the Gorillapod from slipping in even the toughest environments so much so that one user enthuses that with the Gorillapod, “the world is your tripod”. It’s really so versatile that its use is limited only by your imagination and creativity.

In addition to their amazing versatility, the Gorillapods are all very light and compact for their sizes so much so that many photographers are packing Gorillapods as essential equipment. Do drop in to see these amazing Gorillapods. We’re sure they’ll grab you too.